SUCCESS BEGINS WITH DATA, THRIVES WITH INSIGHT

INFORMED DECISIONS BEGIN WITH DATA

Data and market intelligence are essential to making informed decisions, developing innovative strategies, and unleashing the power of information. At Insight | Out, we are passionate about advancing the hospitality, travel, and tourism industries by increasing the availability of relevant and current data and insights for the GCC and Middle East. 
 
Through our dedicated research division, we conduct primary data collection and executive interviews in the hospitality, travel, and tourism sectors to answer pressing questions and uncover insights that drive industry evolution.
 
Our partnership with Phocuswright, the global authority for travel and hospitality research, enables us to be one of the leading market research companies in the Middle East. Reach out to discuss how research can improve your business and raise your brand’s profile. 
 
For a deeper look at our work in commercial consultancy, click here to read about a selection of our projects. 
Market Research
FEEL THE PULSE OF THE MARKET
 
Our research team understands hospitality, travel, and tourism in the Middle East better than anyone else. Through on the ground quantitative and qualitative techniques, we uncover new insights that add value to your business and the industry as a whole. 
 
Custom research programs can be designed to suit your needs and answer your pressing questions. We are one of the leading hospitality, travel, and tourism market research companies and are regularly commissioned to produce white papers by leaders in the industry such as Amadeus, Jumeirah and Seera. 

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Data Talks
LOOK BEYOND THE DATA TO SEE THE REAL INSIGHT
 
Every project starts with reviewing data, which incorporates our performance analysis service. Data is essential, but numbers alone are not enough to drive action. We look beyond the numbers to see the true story behind the data and provide you with comprehensive analysis that will support key decisions, strategy planning, and sales projections. 
 

 

Our Research Work
PARTNERING WITH INDUSTRY POWERHOUSES TO IMPROVE COLLECTIVE KNOWLEDGE IN THE HOSPITALITY, TRAVEL, AND TOURISM INDUSTRIES
 
As we are passionate about industry success, we strive to tangibly improve the understanding of the hospitality, travel, and tourism industries in the GCC and wider Middle East through our research work. We collaborate with world renowned brands such as Phocuswright, Amadeus, Jumeirah, Tajawal, Almosafer and more to conduct studies, and we also instigate research of our own.

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